About Us

Kinetics Sports Alliance

Singapore’s home of badminton excellence for over 20 years. At KSA, we blend tradition with innovation to cultivate not just skilled players, but true ambassadors of the sport. Our journey began with a simple vision: to provide a platform where passion for badminton can flourish under expert guidance. Today, we stand proud as a nurturing ground for talent, recognized nationally and internationally. Join us, and be a part of our ongoing legacy.

Our Vision

To be Singapore’s premier badminton academy, shaping world-class talent and igniting a lifelong passion for the sport.

Our Mission

At KSA, our mission is to empower athletes to realize their full potential, both on and off the court. We adopt a player-centered approach, prioritizing the holistic development of skills, character, and resilience. Committed to fostering a positive and inclusive team culture, we uphold values of teamwork, discipline, and continuous growth. Beyond victories on the scoreboard, our goal is to shape individuals who embody integrity, leadership, and a lifelong love for the game. Together, we strive for excellence, creating a supportive community where every athlete is valued and challenged to become the best version of themselves.

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Years of Experience
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Trained Athletes
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Our Core Values

At Kinetics Sports Alliance, we are driven by a set of core values that define our approach to coaching and shaping future badminton champions. These values guide our actions, decisions, and the way we interact with our students, their families, and the community.


Adhering to the highest standards of honesty and ethical conduct, we foster an environment of trust and accountability.


Emphasizing self-control and dedication, we instill the importance of consistent effort and commitment to achieving goals.


Embracing filial piety, we extend this respect to honor the wisdom and sacrifices of our elders, such as parents and coaches, recognizing their pivotal role in shaping our shared journey.


Encouraging collaboration and mutual support, we believe in the power of working together to bring out the best in each individual.


Striving for the pinnacle of achievement in every aspect of our training and development, we are committed to helping each athlete reach their full potential.


By acknowledging and valuing the support received, we cultivate an environment that fosters a sense of gratitude, reinforcing the interconnectedness and shared journey towards success.

Our Achievements

Our journey is marked by a series of notable achievements that reflect our commitment to excellence in badminton training. From producing national champions to achieving remarkable success in local and international tournaments, each accomplishment tells a story of dedication, hard work, and the relentless pursuit of greatness.

School Team Achievements (2001-2023)

“KSA’s head coach, Coach Pang, is conscientious, dedicated and disciplined. He has shown good leadership to the team and imparts many important values to the students.”


“KSA has transformed my game, blending skill with passion. The coaching team’s commitment to excellence is unmatched, both on and off the court."


“Coach Pang is one of the best if not the best local coach in Singapore. Someone who is serious about developing local badminton”

Neo KH

Programs and Training

At Kinetics Sports Alliance, we believe in nurturing talent at every level. Our comprehensive training programs are designed to cater to a wide range of abilities and aspirations, from beginners to elite athletes. Explore our diverse offerings and find the perfect fit for your badminton journey.


Beginner Programs

A welcoming introduction to badminton, focusing on basic skills, coordination, and igniting a passion for the sport.


Intermediate Training

Enhance your skills and strategic understanding of the game, preparing you for competitive challenges.


Advanced Coaching

Intensive, personalized coaching aimed at refining techniques and preparing players for professional-level competition.



Unleash your potential on the global stage with the exclusive KSA Excellence Sponsorship. Stand out and excel as players have the opportunity to participate in overseas tournaments fully sponsored, including apparel, equipment, training, and more. 

Our Schedule and Fees

We offer a variety of session timings and program options to suit different needs and skill levels, all provided with upfront, transparent pricing. Find the perfect fit for your badminton journey with us.

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